Do you know if your marketing
& communications are working?

Know the impact of every dollar

Covalent Bonds - the marketing and media measurement company. 

Evaluate the effectiveness of each marketing dollar spent from first interaction to sale.

ACTsights™, integrated marketing and media measurement platform, turns marketing into a quantifiable function.

  • 0%
    of marketing budgets are wasted

Know how marketing impacts your business goals.

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Understand your target audiences by identifying your customer persona

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Understand the impact your marketing has on your audiences, and provide insights for future action

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Measure the effectiveness of your PR and marketing spend and report it powerfully

A covalent bond is

Our core solutions benefit our clients and help them with...

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STRATEGY

Evaluate & Assess

Marketing Fundamentals

Data Fundamentals

Persona

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MEASUREMENT

Measure & Act

ACTsights™

MMM™

Agency Selection

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OPTIMIZATION

Optimize & Refine

Marketing Optimization

Technology Optimization

Latest posts from Covalent Bonds

‘Design measurement into communications programs’

‘Design measurement into communications programs’: Words of Wisdom From the Head of Corporate Communications at Waters

By Laura Browne / March 27, 2020

To people who say marketing and communications are ‘soft’ disciplines and can’t be measured: “that is not the […]

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Managing PR and marketing budgets in crisis

Cutting Marketing & PR Budgets in a Crisis (You Need to Know What is Working First)

By Laura Browne / March 12, 2020

With COVID-19 dominating the news cycle, and the three major US stock indexes dropping over 6% on March […]

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Lately: Social Media Development and Analytics

Martech Today: Social Media Development and Analytics

By Laura Browne / March 10, 2020

Martech: The Pitch Lately: Social Media Development and Analytics Please describe your product: Lately makes writing social media […]

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